Green marketing is everywhere.
Eco aka organic aka green has finally been ‘recycled’ into mainstream marketing. I love it.
So I want to give a little shout out…a little yippee for all you marketers out there who are recognizing the value in sustainability both in business, in your marketing campaigns and in life in general.
Being green isn’t […]
Archive for the "Green Marketing" category
I love information lists with links. I just absolutely love them.
Now, I’m sure that says something about my personality but in truth I’m not a list-maker. I’m more of a mental “lister” with too much information slogging around in my brain so by the time I’m ready to implement my mental list information it’s […]
So, apparently this blog is known, somewhat, for being a green-ish blog. Someone even emailed me and suggested I get a "nom de plume."
Fancy shmancy, I know. Don't you just love it? For all you rednecks out there "nom de plume" is French for "pen name."
The suggestion? Sustainable Sonya…yeah, hmmm. I’m not so […]
Just sharin' the eco-friendly love in honor of Blog Action Day. Check it out…
"The 11th Hour is the last moment when change is possible. This film explores how we’ve arrived at this moment — how we live, how we impact the earth’s ecosystems, and what we can do to change our course."
Check out the trailer […]
So, today is the day…the much anticipated, Blog Action Day!
"What is it?" you might ask and why is this important? Well, let me expound a little on this whole idea. It's quite cool - one topic, thousands of participating blogs and tons of blog readers. The topic is 'green.' The being good to the environment […]
Does your business have them? Here's the scenario:
You recognize the new green trend in products and services. You see that being green is hip and even Wal-Mart and Oprah are jumping on the bandwagon. In true capitalistic fashion, you want to get in on the ground-floor and be the new go-to place for green […]
Yeah, I know, you’ve been waiting on that last tip for green marketing. Just sitting on the edge of your seat in silent mouth-watering anticipation. And, believe me, I recognize the fact you probably feel like you’ve been waiting…
and waiting…and waiting…
And then, maybe wondering if I dropped off the face of the planet.
Luckily, no, […]
There are many products that are not geared to an online environment. However, with the growth of the web and online purchasing by consumers there’s an increasing need to speak to the senses. Seeing, smelling, touching a product are all important but don’t lend themselves, obviously, to an online shopping environment.
So, what do you […]
Okay, this tip applies to you if you are selling a product or service. Once you know who your market segment is and hopefully pinpointed WHAT they are looking for product-wise. You can further establish your positioning and branding by being a resource.
Providing resource information to your customers is extremely important. It legitimizes who you […]
We aren't quite to #8 but we'll get there, I promise…
Here's an add-on to #7 - more green blog friends to add to your list. If you don't know about making new green friends, check out green marketing tip #7.
JetsonGreen - green building, sustainable architecture, and eco-friendly development with a modern perspective.
Inhabit […]
