Archive for the "Green Marketing" category

Mainstreaming the Green Market…

I talk about this all the time - the green market going mainstream. I call it eco chic. Have you checked in with Oprah lately, or seen any one of the many YouTube videos (here’s a friend of mine over at Alive and Well TV) or how about the Home Depot circular advertising their energy […]

Continue reading

eco chic - get on the hot new eco friendly bandwagon

I have long said that “eco friendly” is the way to go. It’s destined to be the next big trend in what Americans purchase.  It’s becoming fashionable to be eco friendly. I like to call it, eco chic.
It’s a marketers dream.
A totally untapped market area, just on the verge of explosion, with the sweet […]

Continue reading