I've been tossing a lot of ideas around lately for my blog - my personal blog, that is. And they all seem to come up as NOT a personal blog but more of a go-to place for women where they can find information, get a little does of laughter and maybe even some advice about […]
Archive for the "Marketing to Women" category
You gotta see this.
I was reading a blog post over at the marketing to women online blog called "The Importance of Images When Marketing to Women".
Holly brings up some really interesting questions about how women relate to advertising images differently than men and it got me thinking. You can check it out here.
Now, we all […]
Ok. Where are they?
This blog is owned and operated by a woman – yes, that would be me. I know there are tons of other blogs by women but where are they?
The reason I’m asking this question is simply that I was thinking the other day about women and that we, as a group, […]
1. Community of Customers
Socialization is big. Looking at your customers as a community of individuals with whom you are having a conversation is what today’s personalized marketing is all about. Taking this trend to the next level are technologies like Bazaarvoice and PowerReviews who are actually seeking to exponentially increase the conversation in your community […]
I am raising my hand up right now to swear I'm not on a feminist kick.
But…
I came across some startling information and it's my duty as a responsible blogger (which is the same thing as a blog addict, I think) to share what I found.
As a marketer, I do a lot of research on who […]
