Been hanging out over at Yahoo! lately.
Turns out Global Green USA is partnering with Yahoo! to help raise awareness and inspire action that will help the planet. It's called the "Be a Better Planet" campaign.
Yep. Yahoo! is on the green bandwagon and looking to pick up speed as the race to be ahead of the 'green' pack is ramping up into full swing.
Yahoo! Autos already has a 'green center' (launched back in 2006) where shoppers can gather information on technology like hybrid-electric, ethanol, biodiesel and natural gas as a means to power vehicles. With videos, discussion groups, tools, calculators and news articles the Yahoo! Green Center is a veritable fount of 'green' information.
The "Be a Better Planet" Campaign is and add on to the Green Center and will be viral for sure. On June 8, Yahoo! will select a winning city and award the city a fleet of hybrid taxis or the equivalent in a cash donation.
To move the campaign along and get people talking, users are encouraged to participate in the movement through various Yahoo! channels like Yahoo! Answers, for example, where participants can earn points for their city by answering environmental questions and contributing to the growing base of knowledge. You can check it out here.
Featured guests like eco-experts Simran Sethi and author Dan Esty will answer user questions as well. And, with Yahoo! oneSearch, a new mobile service, users can enter keywords like "organic clothing," or "recycling center" to find local green resources.
At the Yahoo! Green portal participants can not only get access to new features and tools but they can actually create a personalized plan to help save the environment. By signing on to take the "Green Pledge," consumers can commit to lowering their carbon diet with small actions like changing light bulbs or bringing reusable shopping bags to the grocery store–and they can track the collective impact of everyone who participates.
Green is in. It's official. Go to Yahoo! check it out and participate.
