Back to making you an online marketing guru…
We are continuing down the topic path of how to make your website shine. Today's post is short and sweet and but EXTREMELY important. So please, if you are doing 5 other things at once (yes, I know I do the very same thing ALL the time), cease and desist right now. 
URL Rewriting:
Your URL and the links within your web site are very important. It’s the primary way spiders track and manage web site content. URLs that are dynamic are treated as less valuable by the search engines. URL rewriting makes the URL look “real” (nice and clean and spiffy) and gives your web site more credibility in the search engines.
Good URL
http://www.bestecostuff.com/Product/b-happy-bags.aspx
Bad URL - Dynamic URL that Should be Rewritten
http://www.bestecostuff.com/Product/ProductInfo.aspx?id=26
So that's the marketing guru tip of the day. Here are some resources where you can find more information about URL rewriting. Or heck, just meander on over to google and do a search yourself and see what comes up.
From Wikipedia: "Using a URL rewrite engine, the website software can be presented with URLs in one form, while actual requests (and URLs seen by the user) are in another form. So rewrite engines allow URLs to be tidied up and made more user friendly, by configuring rewrite rules, rather than modifying the webserver software."
URL Rewriting from SEO tools - Info on Apache server rewrite rules.
URL Rewriting using ASP.net framework - Yes, there's a lot of geek speak here but it's good information if you are familiar with ASP.net.
From Scott Guthrie (one of those techy guys…) - This is an excellent article on explaining the how's and why's of URL rewriting.
Need some help with URL rewriting? Well, that's NOT our area of expertise. BUT we know people who know people who know people…kidding. We can point you in the right direction and give you some information on techy guys who do this type of thing so drop a line or head over to our sweet new form on the "Grow My Business" page and give it a tryout. If you need a contact or two, we are happy to oblige.
